Thursday, August 15, 2013

The Addison Story

With each and every fall arrival, we can't wait for cooler temperatures and pumpkin latte's to come back! We are receiving cozy sweaters, wax denim, and unique tops that we mix and match for fall fashion perfection. Each week we open new boxes of a brand we love, ADDISON. Don't miss out on these fall favorites in store now! 

ADDISON is a New York City-based label that beckons to a breed of city girls who understand the art and attitude behind creative street-style fashion. Guided by a pretty-meets-gritty aesthetic, their look is always pulled together, yet exudes a distinct edge. From season to season, ADDISON draws inspiration from the lives of these imaginative tastemakers, as well as unique art, music, cinema and design.

Founder and Head Designer Amy Hsiung is Brooklyn-born and currently calls the West Village home. From an early age, she was transfixed by fashion, often altering her own clothes and developed a keen eye for proportion and a renegade sense of personal style. Hsiung attended Parson’s School of Design beforerefining her craft in creative roles at DVF, DKNY, Proenza Schouler and Calvin Klein.

ADDISON creates layerable, refined pieces that artfully fuse together feminine with borrowed-from-boys aesthetics. The goal is to dress ADDISON girls with a polished and casual cool sense of purpose and style.


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